Question 1 - How many people should I include in the test?
According to various studies, you only need 5 users to test your digital application (that's right, five!). This research is backed up by articles from Neilson Norman Group and this UX piece featured in Medium.
Question 2 - How long should we keep the trial period open?
The simple answer is as long as needed to get the intended results but we usually recommend a length no longer than 2-3 weeks for a targeted trial period.
Question 3 - How should we send out the user testing accounts?
We recommend using a tool like MailChimp or any digital newsletter tool that will allow you to send the following information :
- Your project link
- The user accounts created (optional if users can create their own accounts)
- A link to a survey to collect results
Question 4 - What should we use for our survey?
Here are some example templates: